Amandine Roggeman is the Cultural Attaché at the French Embassy in India. Since her arrival in 2022, she has made crafts a key focus of cultural cooperation between India and France, both through artist and designer residencies in collaboration with local artisans—Villa Swagatam—and through events promoting key players in design, lifestyle, and architecture, which contribute to the development of the French Creative and Cultural Industries (CCI). Ultimately, the French Embassy aims to establish a Franco-Indian strategy of excellence on these subjects, which will encompass both cultural programming and issues of training and learning.