Born in Como in 1983, Maria Porro is the head of marketing and communication of Porro S.p.A., a legacy Italian design brand founded by her grandfather, Giulio, in 1925. Since July 2021, she has been the President of Salone del Mobile, Milano. Porro has worked in the world of theatre, art and great events as a designer, coordinator and curator. She has always been immersed in the world of design, working on product development and stylistic research, personally following the company’s presentations at the Salone del Mobile. In 2014 she decided to join Porro S.p.A. permanently, focusing on strengthening the international commercial network and renewing communication strategies, up to assuming the current position, with the energy typical of the new generations and priority attention to sustainable development. In 2017, she promoted the firm’s entry into Altagamma, a Foundation gathering excellent companies from the Italian cultural and creative industry. In 2017 she joined the Board of Advisors of Assarredo and since 2019 she has been a part of the General Council of Federlegno Arredo. Since September 2020, Porro has been the president of Assarredo, unanimously elected by the General Assembly, as the first woman to assume this role. As President of Salone del Mobile.Milano, she contributed to organize Supersalone, a special format focused on design, sustainability and creative encounters.