INDIA DESIGN ID 2024: FEB 7-12, 2024, NSIC GROUNDS, OKHLA, NEW DELHI
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INDIA DESIGN ID 2024 | 15-18 FEB, 2024 | NSIC GROUNDS, OKHLA, NEW DELHI

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Sarita Handa

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Sarita Handa

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A creative history student, Sarita Handa was always inspired by the heritage of India. Being an army officer’s wife, travelling was constantly on the charts and with this exposure came her realisation of her love for textiles. This is when she started her professional journey in the early 1990s and founded her eponymous brand as Sarita Handa Exports – a design and manufacturing company started with nothing but her love for textiles and zeal to make a mark. The mission of the company was to empower women and give them an opportunity to earn a livelihood and increase their quality of life. After 25 years in this industry, the visionary has achieved what she set out to achieve – beautiful products, crafted with love and promoting the greater good. Today, the firm under Sarita Handa, her daughter Suparna Handa and Capt. Puri has a strength of 3000 employees with a core design team staying true to the Sarita Handa legacy and transmitting it on a daily basis in all the new collections. The company opened their first retail store in Khan Market, New Delhi in January 2005 followed by outlets in Sultanpur, New Delhi and Mumbai and partnerships in Bangalore, Chandigarh and Kochi.